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Branding
What is a Vector File?
When you hear the question, "What is a vector file?" it refers to a type of computer graphic where the image is created using math to draw lines, shapes, points, and colors. But how is a vector file different from other image types you might use every day, like JPGs...
Podcast Design
Video Lighting for Podcasting
When you introduce video to your podcast, video lighting becomes one of the most important things to get right. It’s not just about making sure people can see you; it’s about creating the right look and feel for your show. This post talks about how to use video...
Logo Design
The Art of Logo Size: Why Bigger Isn’t Always Better
The Art of Logo Size The art of logo size is often a point of contention. Clients clamor for bigger logos, believing that size equates to visibility and impact. However, as designers, it's crucial to understand that bigger isn't always better. In this article, we'll...
Video Design
Low Angle Camera Shot Explained
A low angle camera shot is when the camera looks up at the subject from below. This simple change in perspective can make characters or objects appear bigger, stronger, or more powerful. Being aware of the best uses for this shot can improve how you tell video...
Website Design
Website Essentials
In today’s digital-first world, a website is more than just a digital business card—it’s the foundation of your brand identity, a 24/7 salesperson, and a hub for client engagement. Whether you're a startup, creative professional, or established business, understanding...
Print Design
Custom Magnets – The Printery
In an increasingly crowded and noisy marketplace, custom magnets become an indispensable asset for your communication strategy. To stay visible and relevant, your business needs a marketing tool that delivers tangible value and physical presence. See how these...
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